Rudi Jantos
B2B marketing practitioner.
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managed
acquisition
What I do
I build marketing that generates real pipeline.
I spent several years at Filotrack — an Italian IoT company — building the marketing function from nothing. No agency handoffs. No external translators. I wrote the campaigns, set up the tracking, managed the ad spend, and built the pipeline infrastructure myself, in English, Italian, and German. By the time I left, we had generated over €4M in revenue across five EU markets and contributed to an international acquisition.
Now I work independently with B2B companies that need someone who executes, not just advises. If you need marketing built or fixed — campaigns, tracking, market entry — that's the work I do.
If you're a B2B company trying to enter Italy, or an Italian company expanding outward — I know both sides of that move from the inside. What Italian buyers respond to, and what foreign companies consistently get wrong.
Google Ads built and managed in the language your buyers actually speak. GA4 and GTM set up so the data you're looking at is real and actionable.
If you need marketing ownership without a full-time hire, I work with a small number of companies on an ongoing basis — strategy, execution, and reporting in one.
Get in touch
Let's talk.
Send me a LinkedIn message and tell me briefly what you're working on. I read every message and respond to anyone who gives me context.