Skip to content

B2B Tracking Audit Scorecard

A practical template to quickly assess whether your GA4, GTM, and CRM tracking stack is reliable enough for decision-making.

  • 12 checks across tracking, attribution, and CRM alignment
  • Built for B2B teams in US, UK, Canada, Ireland, and EU markets
  • Designed for weekly operator use, not one-time audits
Download scorecard (.csv)

Want a reviewed version of your scorecard?

Send your context asynchronously and I can share prioritized fixes.

Typically replied within 1 business day.